How to Design a User-Friendly Health App?
Creating a functioning health app is quite an achievement. But that’s just the beginning. The next step is to make sure that it’s user-friendly. The harsh reality is that customers are spoiled for choice. Open the app store and you’ll find dozens of healthcare products. If you aren’t creating a pleasant experience, they’ll simply move […]
How to Create a Great User Experience for Health Tech Products?
With two decades of experience in the health tech industry, I’ve seen a lot of trends come and go. But there is one element that has remained consistent. Creating a good experience for your users is critical. The health tech space is very competitive. If people don’t like using your product, they’ll dump it and […]
How to Build a Health Tech MVP: A Step-by-Step Guide?
Building a health tech product is hard. It requires commitment and dedication. But, in my experience, there is something infinitely more difficult. That’s creating an exceptional health tech product. A task like this will require you to spend hours agonizing over every aspect of the product. But the sacrifice will pay dividends over the long […]
5 Ways to Accelerate Health Tech Product Development
Developing health tech products is like navigating the fast lane when you’re late for a flight. Innovation is constant and moves on a vertical trajectory that developers have to keep up with. This is why accelerating product development is increasingly becoming a critical factor for success. Drawing inspiration from insights shared by Forbes and my […]
Share insights on how AI Personas can transform medtech
As a child my grandfather would repeatedly fantasize about how, one day in the future, we wouldn’t need doctors…we would be able to step into a machine that would scan our bodies, make a diagnosis, and prescribe treatment. I used to think he was crazy. Little did I know just how possible his fantasy was! […]
Top 5 Red Flags When Selecting a MedTech Vendor
My Mother was right, “If you are passionate about what you do, you won’t work a day in your life”. Over the years I have been privileged to work with extraordinary people and a wide range of extremely innovative MedTech products. Incubating start-ups, nurturing them, and helping them scale up is not just my job…it’s […]
How to Market Your Health Tech Startup?
So, you have worked hard at getting your health tech startup ready for market. You’ve raised startup capital, developed the product, tested it, and are ready to launch. Now what? As someone who has helped many health tech startups launch their products I know how easy it is to get overly excited at this point. […]
What’s Harder? Creating a MedTech Product or Finding Its Perfect Market Fit?
Investors and entrepreneurs often face similar challenges, and two of the toughest aspects of getting MedTech to market are creating the product and finding where to place it in the market. So which is tougher? Product creation is generally the most difficult part of MedTech development and marketing. Inventors and investors must make sure that […]
Crafting Successful MedTech Partnerships: A Guide to Selecting the Right Vendors
As technology rapidly advances, a plethora of companies have risen, supposedly offering superior products, the most advanced technology, an excellent bargain, or all of the above. How can your business begin to vet these suppliers, and how do you know you’re making the right choice for your business? My years of experience in Medical Technology […]
PDF Guide: A Concise Guide on “3 Must-Haves in Your MedTech Product Pitch”
One of the most important (yet most intimidating) aspects of getting your MedTech product off the ground is the product pitch. You have some possible investors lined up, but you need to wow them. What’s the key? What 3 things must your presentation include? A MedTech product pitch must include how and why your product […]
